All dresses in the sale are dresses which have been used as sample dresses, and will be reduced by AT LEAST 50%, with discounts of up to 75% (starting at £195). The selection of dresses will include current season dresses (reduced for that day only and then reverting to full price) and discontinued dresses. Most dresses will be Maggie Sottero gowns and Essense of Australia, with some by Special Day, Mori Lee and White One.
Many dresses will be from our current collection and will only be reduced for the 1-day sale and will then revert to full price once the sale is over. Full price dresses will not be on show that day - just the sale dresses, so if you want to see non-sale dresses, please book an appointment for a different day.
People always ask me about sale days and what advice I would give anyone looking to come to one, so here's a list of top tips that I've put together which should help you to on your quest to find a dream dress at a bargain price!
Top tips for attending a sample sale..
1. Get out beforehand and try dresses on.
Try not to make a sample sale your first bridal shopping trip. The girls who come prepared with ideas from trying on beforehand are the girls who have the most success at getting a bargain. You will be restricted to the number of dresses you can try on (5 or 6 at most in your allocated time slot!!) so you don't get the normal private consultation to try and figure out what shapes and styles you prefer and which ones flatter your figure. When you come to a bridal sample sale, you should already have a good idea of what style you are looking for, what size you need and what suits your shape.
2. Bring a friend
Don’t bring a whole entourage, but bring someone who will be honest. Weddings are expensive and any discount you can get, especially if it’s on your dress, is well worth it - but only if you will be happy with it. Brief your friend to be honest and listen to her (or him!) And remember that on a 1 day sale, you can't go for a look and come back again the next week. So if you need your friend/sister/mum with you to help you make the final decision, then make sure she comes with you to the sale event.
3. Wear the right underwear
This is a wedding dress appointment necessity regardless, but make sure you wear the right undies! You need to do everything you can to see how the dress will fit you. Plus, we ask for no fake tan, and that only light make-up be worn.
4. Bring your purse!!!!!!!!!!!
You'd be surprised at how many people don't think about this one - remember, it's a one day sale, and we don't hold items over . So bring your purse (we accept all major credit/debit cards) so that if you do find 'the one' then you can actually buy it!!! (and many of the dresses will be reverting to full price after the event).
5. Ask the sales assistants about sizing.
Bridal sizes are generally a bit smaller than high street sizes, so when you are looking, bear that in mind. But also, don't be afraid of looking at dresses which are a little bit bigger as they can always be taken in. If in doubt, ask one of our sales assistants for guidance on the sizes when you are looking through the dresses. All dresses will be grouped in sizes to make it easier. The majority of dresses will be in sizes 12, 14 and 16, but we still have a good selection of smaller and larger dresses (it just means that the 12-16 bride will have a better picking choice!)
Please note that the vast majority of dresses will be ex-sample dresses, which means that they have been tried on in our shop and/or have been worn in fashion photo shoots/catwalk shows. They may have minor issues that need addressed, for example, some may need dry cleaned or spot cleaned or may have a few missing beads or buttons, and we have priced each dress accordingly to take this into account. You are getting a genuine designer dresses for a fraction of the full retail price and are able to see them and try them on , unlike shopping online where many of the 'bargains' are in fact poorly made copies of designer dresses, made with inferior materials.
Beautiful Day Bridal Cottage, Greysteel, Co Derry - Tel 028718 13682
Being a size 18 or more can be very frustrating for a bride to be when she goes shopping for her wedding dress. With many shops having sample dresses which only go up to a 14 or 16, I have had brides come to my shop who have been left very disheartened (or sometimes even distressed) after a previous appointment when they arrived to find that the other shop didn’t have any dresses to fit them, and they were forced to either squeeze into dresses that are 3 or 4 sizes too small, hold a dress up in front of them, or get their friend or sister to try the dresses on to see what it looked like. I tell each bride who comes to our shop that they should always pick the dress that makes them feel the most beautiful and special – the one that they feel a million dollars in!! How can anyone feel special on a dress that they can’t even try on?
At Beautiful Day Bridal Cottage, we try our best to cater for all different shapes and sizes, and with dresses ranging in size from 10 to 30, we’d like to think that we have dresses that the vast majority of brides can try on. Approximately 20% of customers who visit our shop are in what is termed as the ‘plus size’ category, and to reflect this, we keep approximately 20% of our stock in sizes 18+, but there are always those dresses that we have in size 10 or 12 that a curvier bride wants to try on and we just don’t have them in her size.
At the trunk show, our selection of size 18+ dresses will double, and Maggie Sottero will be sending us an additional selection of dresses on loan, many of which we already have in smaller sizes in our shop which we wouldn’t normally have for curvier brides to try on.
Here are a few tips for fuller figured brides looking to go shopping for their wedding dress.
If you're a bride with those extra curves and you’re worried about going shopping, you’ll find that coming to our ‘curvy couture’ event will be perfect for you and you’ll have a much better range to choose from. At the event, we also give 10% discount to anyone who places a deposit on a wedding dress plus a £50 accessory credit, and the good thing is that even if you are not ready to get measured or to pay the usual 50% deposit, you can pay a smaller £200 deposit and revisit us approx 6 -7 months (if time allows!!) before the big day and get the size finalised and the rest of the deposit paid. Also, none of our designers charge extra for the size 18+ dresses unlike many other wedding dress designers, so you won't have any nasty little hidden extras added on to your bill.
This is our seventh Curvy Couture weekend and they do book up fast if past events are anything to go by, so book early to avoid disappointment. The feedback from past Curvy Couture weekends has been fantastic and all the brides who come to this event comment on how impressed they are with the choice of styles.
Tel us on 02871 813682 or email us on email@example.com to book in or with any queries.
Hope to see lots of you lovely ladies at the event .